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July 03, 2020

Blog

New LGBTQ Community Survey Reveals Brands Supporting LGBTQ Equality “More Important Than Ever”
Apple, Disney, Nike, some of the brands doing the best with LGBTQs; Ability to respond to Covid-19, a top concern; Majority will vote in November elections and are stressed out

June 06, 2020

Blog

Co-Lead Josh Machiz On Building A Nasdaq LGBT Leaders Conference
The NASDAQ employees take pride in making NASDAQ the leading company that it is, with respect for their diverse backgrounds and colleagues included. In the #NasdaqFam Pride series, they will be featur...

June 03, 2020

Blog

The big business of LGBTQ+ Pride as it goes virtual
With many Pride events moving to virtual platforms, many are wondering how the community will find the support it needs.

June 02, 2020

Blog

'Less tangible for brands': Marketers pull back from Pride Month sponsorships
Pride Month has become an economic engine, with brands pouring money into sponsorships for the many celebrations that normally take place nationwide. But with lockdown orders still in effect in many s...

May 28, 2020

Blog

Study: Seeing LGBTQ+ People in Ads, Media Makes Viewers More Accepting
A new survey from GLAAD and Procter & Gamble underscores the importance of visibility.

May 27, 2020

Blog

How to stay relevant with the LGBTQ+ community in uncertain times
For companies wanting to support the LGBTQ+ community, you are most welcomed. We need your partnership—truly! But, please consider some advice before jumping into the mix.

May 22, 2020

Blog

'Community first, product second': Pride campaigns kick off in beauty
Pride is now an established marketing opportunity for consumer brands across sectors, and Pride-themed promotions have begun to trickle in from beauty brands even without physical parades this year. 

May 20, 2020

Blog

#PridePledge Asks Brands to Pivot LGBTQ Budgets for Covid
Influencer Ashlee Marie Preston says brands often spend millions in June—funds that are needed now more than eve.

May 17, 2020

Blog

Ruth Hunt: ‘At university I found other girls who liked girls, cheap alcohol and smoking’
The LGBTQ+ campaigner, 40, talks about growing up gay, becoming a baroness and still longing for a cigarette

May 13, 2020

Blog

Meet Tuvia Borok – The Goldman VP Who Won’t Stop Making Change
Tuvia Borok was at the top of his game when he fractured his C1 spine. The following year, he ran an Ironman.

May 04, 2020

Blog

New Jersey Spotlight: Cathy Renna
“At the end of the day, I really see myself as a storyteller, or someone who helps other people tell their stories. I get those stories out there to help the public think differently”. This week we ha...

April 27, 2020

Blog

Anti-paywall Gay Times CEO unveils membership scheme amid coronavirus
When Gay Times chief executive Tag Warner made a promise never to go behind a paywall, he could not have predicted that a global pandemic and subsequent ad spend drought would put his lofty commitment...

April 16, 2020

Blog

Startup Canada Podcast: empowering by including with Darrell Schuurman
Schuurman is an advocate for affecting social change through the economic empowerment of LGBT+ entrepreneurs.

April 01, 2020

Blog

Ohio’s sole LGBTQ+ magazine stops publication due to COVID-19
On March 25, Prizm posted an online release stating that due to the shelter-at-home order, delivery to more than 1,000 Ohio locations was impossible.

March 12, 2020

Blog

Belgian Pride creates ‘diversity scan’ for pinkwashing corporate sponsors
Any companies wishing to take part in Belgian Pride must now undergo a "diversity scan" to be carried out by two non-profit organisations.

March 07, 2020

Blog

Grindr’s China Owner Sells Gay Dating App for $600 Million
The Chinese owner of gay dating app Grindr has reached a deal to offload one of the world’s largest LGBT social platforms, a year after U.S. regulators pressed for disposal over national security conc...

March 05, 2020

Blog

A Target Ad Celebrating Inclusion And Representation Hits The Bullseye
Research shows that 70% of Millennials are more likely to choose one brand over another if that brand demonstrates inclusion and diversity in terms of its advertising.

March 02, 2020

Blog

Curvemag.com To Become Largest Global LGBTQI Media Offering For Women In 2020
Today's merger with Australia’s largest lesbian magazine will make 30-year-old Curve Magazine the world’s largest outlet of its kind

February 29, 2020

Blog

Pride Media Announces New Leadership for The Advocate, Out
CEO Diane Anderson-Minshall lauds the "exceptionally talented editors and artists" on the new team.

February 27, 2020

Blog

Mindshare deploys private marketplace to drive media dollars to LGBTQ publishers
WPP media agency launched the PMP with client SKYY Vodka, challenging a new age of digital censorship inadvertently created by 'exclusion lists.'

February 25, 2020

Blog

Mardi Gras Wrap: How brands are showing their support
ANZ, Facebook, Bonds, Myer, Google and more have rolled out their 2020 Mardi Gras campaign.

February 22, 2020

Blog

New .gay Top-Level Domain Champions LGBTQ Nonprofits and Online Safety
The .gay domain is finally here! The sunrise launch phase is open now. .gay serves as a virtual Pride flag and inclusive badge of honor for LGBTQ individuals, organizations, businesses and their allie...

February 18, 2020

Blog

Making History: The First .Gay Site is Live Online!
Oh hey! .Gay is Here... Our partners at Pink Media -- the company behind the #ILoveGay media brand -- this week became the very first live .gay site in existence...and it’s safe to say the gay interne...

February 11, 2020

Blog

Once Again, Big Businesses Side With LGBT Activists
A collection of national CEOs warn Tennessee that letting faith groups keep their adoption and foster care offices open is somehow a threat to the economy.

February 10, 2020

Blog

Rejecting the Status Quo - Creating a Safer Internet with .Gay
The internet has long been a place where LGBTQ people go to build relationships, express ourselves, and promote visibility of our lived experiences — and yet, for all the internet’s openness and acces...

February 06, 2020

Blog

Here Os - Aaron Walton
This episode of Here Os features Aaron Walton, co-founder of influential marketing and advertising company Walton Isaacson.

February 01, 2020

Blog

2020 Superbowl Ads Are Making History for LGBTQ+ Inclusivity
Ads starring Jonathan Van Ness, Lil Nas X, Kim Chi, Miz Cracker, and more are creating unprecedented queer visibility on football's biggest stage.

January 30, 2020

Blog

How Michael Cashman changed the world: from EastEnders' first gay kiss to Stonewall
His childhood was mired by abuse he could never divulge. But he went on to countless triumphs

January 10, 2020

Blog

Alibaba's Tmall ad: Same-sex relationships are taboo in China but an ad is subverting that
A new commercial for one of China's largest online marketplaces never utters the words "gay rights." But it's making waves online for what appears to be a subtle challenge to one of the coun...

December 30, 2019

Blog

Hallmark's same-sex marriage gaffe shows how social media is raising the stakes for marketers
Hallmark's rapid reversal on a same-sex marriage ad is a reflection of how rapidly the cross-currents of social media can change — and a lesson for brands on how responding to online feedback can be a...

December 15, 2019

Blog

Hallmark Channel Pulled Zola Ad After Pressure From Anti-LGBTQ Groups
The Hallmark Channel pulled ads for wedding planning company Zola featuring a same-sex couple after pressure from several anti-LGBTQ groups, which prompted Zola to pull all of their ads from the netwo...

December 13, 2019

Blog

A Conversation with Dustin Woehrmann, Owner & Creative Director of Communify
The LGBTQ community has become such an important part of New Orleans’ celebratory culture over the past decade.

November 30, 2019

Blog

These Are The LGBT Projects Your ‘Movember’ Money Funds
Movember has funded several empowering LGBT projects globally over the last few years mostly focused on tackling discrimination and supporting mental health in the LGBT community

November 18, 2019

Blog

How Smirnoff and On the One helped make nightlife safer for the LGBT community
On the One won the ‘Best in Brand Purpose’ category at The Drum Social Purpose Awards 2019 for its ‘We’re Open’ work for Diageo (Smirnoff) and the LGBT Foundation. Here, the agency reveals the challen...

Blog

The unique role corporations played in the fight for LGBTQ rights
Carlos Ball, author of "The Queering of Corporate America," explains how gay rights activists and corporations went from adversaries to partners.

November 13, 2019

Blog

Renault's Gay Car Commercial Is the Straightest Thing I've Ever Seen
All it means is that LGBTQ inclusion in commercial imagery is good for business!

Blog

Blackstone to buy owner of Austin's Bumble and Chappy dating apps
Private equity giant Blackstone Group is taking a majority stake in the owner of Austin-based dating apps Bumble and Chappy. Under the deal, Blackstone will acquire MagicLab, a London-based company th...

October 18, 2019

Blog

Puerto Vallarta to Host LGBTQ Journalists/Owners
Some of the biggest leaders from the LGBTQ media industry will speak at the 2019 National Equality Media Association (NEMA) conference.

October 16, 2019

Blog

From Rehab To Pot Industry Success: A Millennial Tells His Story In Brash New Memoir
Jackson D. Tilley has a career in the legal cannabis industry that many would covet. But it hasn't come without a price, which Tilley recounts in a bold new memoir that should be required reading for ...

October 05, 2019

Blog

First-of-its-kind conference celebrates LGBT in STEM
The LGBTQ+ in STEM Conference aims to bring together researchers in all STEM fields to celebrate the contributions of the LGBT community. 

September 14, 2019

Blog

‘Starting a business has made me a lot more frugal’
Lawyer and campaigner Steve Wardlaw on his spending habits – and why one classic car isn’t enough

September 12, 2019

Blog

The key to White Claw’s surging popularity: Marketing to a post-gender world
Unlike beer or wine, hard seltzer is an entire category born catering to millennials.

September 11, 2019

Blog

In Pursuit of Brand Safety, Queer Sites Are Caught in the Crossfire
A study showed three-quarters of the examined articles on LGBT topics were flagged as “inappropriate.”

Blog

Media firm Iconic Labs buys Gay Star News for £1
Iconic Labs, the media firm run by three former Unilad bosses, has bought the intellectual property of Gay Star News...

August 30, 2019

Blog

Gay Dating App Blued Said to Plan U.S. IPO at $1 Billion Value
Blued, China’s largest gay-dating app, is planning a U.S. initial public offering that could raise about $200 million, according to people familiar with the matter.

August 28, 2019

Blog

LGBTQ Businesses and Lawyers the Focus of New Partnership at Porter Wright
Under a new initiative, Porter Wright will seek out co-counsel relationships for client matters with solo practitioners and small law firms that have been certified as an LGBTQ-owned business.

August 19, 2019

Blog

How Multinationals Can Help Advance LGBT Inclusion Around the World
As the rainbow flags come down in New York City after the WorldPride and Stonewall 50 celebrations, and as flags go up for pride events in other parts of the world, it’s worth asking: where do we stan...

August 16, 2019

Blog

Puerto Vallarta hosts LGBTQ media conference this October
The Puerto Vallarta Tourism Board announced that the National Equality Media Association will hold its annual conference in Puerto Vallarta in October 2019

August 09, 2019

Blog

Multicultural Audiences Remain Underrepresented in Marketing
Multicultural audiences account for almost 40 percent of the U.S. population, yet multicultural media buys made up only about five percent of the total ad and marketing revenues in the U.S. last year,...

July 29, 2019

Blog

LGBT publisher Gay Star News to close
Online LGBT+ media group Gay Star News is reportedly going into liquidation tomorrow (July 29), leaving around 20 staff without jobs.

June 26, 2019

Blog

Most LGBTQ Americans Love Having Cops And Corporations In Pride Parades
Whitman Insight Strategies and BuzzFeed News did a national poll for pride — LGBTQ people overestimate their share of the population and say Instagram is making them sad.

Blog

Gen Z Is Shaking Up Gender Norms, and Brands Need to Be Dialed In as Priorities Shift
Opinion: Take note from younger generations while creating campaigns.

June 24, 2019

Blog

Big Gay Ice Cream Cofounder on Growing His Business
Big Gay Ice Cream has grown from an ice cream truck to brick-and-mortar locations to now having a full retail line in stores on both coasts.

June 18, 2019

Blog

VIDEO: LGBTQ-Themed Ads Are Everywhere. But It Hasn’t Always Been This Way
In 2019, LGBTQ-themed ads are all over the place. And they’re now more diverse than ever. WSJ’s Spencer Macnaughton takes a look at how these ads have evolved over the last five decades.

June 14, 2019

Blog

First National Network of Independent Multicultural and LGBTQ Public Relations Firms Launches
The first national network of independent, inclusive public relations and marketing firms launches today aiming to change the way the industry communicates to, for and with multicultural and LGBTQ com...

June 06, 2019

Blog

How LGBT owners boost chances to win big business contracts
A growing number of lesbian, gay, bisexual and transgender business owners are seeking certification that helps them get contracts with big companies that have supplier diversity and inclusion program...

June 05, 2019

Blog

Is PR making the grade when it comes to LGBTQ acceptance?
On June 6, in anticipation of the 50th anniversary of the Stonewall Uprising, the PR Museum is holding a panel discussion called The LGBTQ Experience in Public Relations: Stories that Shaped Our Profe...

June 04, 2019

Blog

How MeUndies is aligning itself with cultural moments like Pride
Developing collections around popular events has become a significant strategy for MeUndies in 2019.

May 30, 2019

Blog

LGBTQ Week NYC 2019 Right Around The Corner
With all of the excitement coming to New York City in 2019 with World Pride and the 50th Anniversary of Stonewall, we are pleased to announce that LGBT Week NYC will be held June 17-28, 2019, over a 2...

May 27, 2019

Blog

Gillette lauded for groundbreaking transgender ad that champions gender inclusivity
After hitting headlines in January over its toxic masculinity ad, Gillette is tackling gender once again as it swears to embrace and promote inclusive representations of gender in #MyBestSelf campaign...

May 20, 2019

Blog

#ILOVEGAY a conversation with Matt Skallerud from Pink Banana Media
In this episode we discussed about the importance of technology and social media in accelerating the message of acceptance, the role #ILoveGay have played in LGBTQ travel and tourism space.

Blog

GreetGay - A Revolutionary Travel App
How good would it be to have personalized recommendations of places to stay and things to do delivered to your phone when you’re traveling? Don’t just rely on the usual websites offering you the stand...

May 15, 2019

Blog

Barilla Pasta’s Turnaround From Homophobia to National Pride
After chairman Guido Barilla rebuked gay families on national radio, his CEO spent five years cleaning up the company’s reputation.

May 08, 2019

Blog

Stoli® Vodka Introduces "Spirit of Stonewall" Limited Edition Bottle in Honor of the 50th Anniversary of Stonewall Uprising
New York City

May 06, 2019

Blog

Absolut marketer Michel Roux leaves a legacy of bottles, branding and actual art
The liquor icon died at age 78, but his work with artists like Andy Warhol and Keith Haring lives on.

Blog

LGBT Households are Now Nielsen Families, and Advertisers and Producers Get a Valuable Tool
“Game of Thrones” and “RuPaul’s Drag Race” are especially popular among the newly counted group. At the other end of the spectrum, there’s “Hannity.” The No. 1 show? “The Conners.”

April 30, 2019

Blog

LGBT Meeting Professionals Association Announce Research Results Showing Membership’s Rising Impact
Today the LGBT Meeting Professionals Association (LGBT MPA) announce the results of independent research revealing the make-up of the organization’s growing membership and its projected financial and ...

April 25, 2019

Blog

Our Pink Banana Media Partner: Brkthru Digital
Over the years, we've had the opportunity to work with some incredible partners along the way. In the world of programmatic, digital ad buying, we were doing this in-house successfully for a number of...

April 18, 2019

Blog

Podcast: How Accenture improves LGBT diversity
This foreword of the CMI’s Delivering Diversity report was written by Pavita Cooper, chair of the research advisory board and founder of executive search firm More Difference. The advances Cooper refe...

April 17, 2019

Blog

BTL Hosts National LGBT Publishers
Publishers of the 12 largest LGBT newspapers in America met in Detroit on April 10 and 11 for the annual meeting of the National LGBTQ Media Association. Jan Stevenson and Susan Horowitz, co-publisher...

March 31, 2019

Blog

Ralph Lauren features a same-sex couple in a campaign
Ralph Lauren is trying to attract new generations of consumers by including a more diverse range of people in its campaign.

March 27, 2019

Blog

Wells Fargo collaborates with an alliance of diverse chambers of commerce on new Chamber Leadership Development Program

March 11, 2019

Blog

Local Lady Leaders: Q&A with SmarterTravel GM Sarah Hodkinson
Sarah explains how she’s dealt with discrimination, who has inspired her career, and what International Women’s Day represents to her.

Blog

CEO Access for LGBTQ businesses create connections and profits
Marc Coleman is a Philadelphia success story by any means. He grew up in North Philadelphia and went to high school in Willingboro, N.J. From there, it was on to Princeton and Temple universities. Tod...

March 02, 2019

Blog

This Gay Cottonelle Commercial Is Triggering Homophobes
Who knew a toilet paper ad could be so controversial...

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