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Health & Fitness
    #GayHealth

#GayHealth Featured Content

Healthcare: Is influencer marketing losing its way?

Healthcare's use of influencers has valuable lessons to offer practitioners in other areas of PR, not least because its practitioners hold themselves to the highest standards of accuracy.
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September 14, 2018

   #GayHealth
Gay Men’s Health Crisis print ads
The “Blood Flags” print ads fight the ban placed on gay and bi men that prevent them from donating blood.
June 22, 2018
   #GayNYC
   #GayHealth
An Interview With Global Forum on MSM & HIV Executive Director George Ayala
One of the best things about being part of the project team launching the LGBT Foundation and preparing for the LGBT Token Sale is the people involved. We’ve assembled an incredible team of advisors…
February 18, 2018
   #HIV
   #GayHealth
PRWeek U.S. Awards 2018 shortlist revealed
PRWeek U.S. Awards 2018 shortlist revealed... includes Los Angeles LGBT Center and Weber Shandwick: F*ck w/out Fear, PrEP Here
December 08, 2017
   #GayLA
   #QueerLatinx
   #GayHealth
Marketing in the age of Trump: How the LGBT Center created 'F*ck Without Fear'
The LGBT Center has used an influx in cash and interest to get its message across.
April 17, 2017
   #GayLA
   #QueerLatinx
   #GayHealth
Walgreens releases moving ad campaign featuring real life gay men with HIV
Walgreens wants to "grow old together" with HIV-positive customers, it says in a new marketing campaign. In print magazines for gay and HIV-positive readers, ads feature seven varied HIV-positive, real Walgreens customers like Greg
February 01, 2017
   #HIV
   #GayHealth

Aviva's brand director on how to earn trust

Marketers have a duty to make sure the brands entrusted to their care remain in robust health, explains the group brand director at Aviva.
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October 12, 2016

   #GayHealth
LGBT Media Summit broadens focus at national journalism convention
Examining LGBT health beyond HIV/AIDS and the crisis of homophobia in the Caribbean were just two of the issues examined during the 12th annual LGBT Media Summit, held on September 8 in Miami Beach, Florida.
September 23, 2016
   Rivendell Media
   #HIV
   #GayHealth

Outreach to At-Risk LGBT Groups: HIV and STD Prevention and Anti-Tobacco Campaigns

You'd have to be living under a rock to have missed these ads if you were living or visiting New York City recently and perusing your social media feeds. Between geo-targeted Facebook ads and geo-tar...
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July 13, 2016

   Pink Banana Media
   #GayNYC
   #GayHealth
FDA Takes Aim at LGBT Tobacco Use in New Campaign
The U.S. Food and Drug Administration launched a $35.7 million anti-tobacco campaign today focused on lesbian, gay, bisexual and transgender (LGBT) young adults.
May 03, 2016
   #GayHealth

Advertising diversity: Healthcare organizations are including more LGBT imagery in marketing

Experts say healthcare marketers need to pay more attention to the LGBT market, which has significant purchasing power.
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November 18, 2015

   #GayHealth
VIDEO: Gay Condom Ad Shows Danger of Leaving a 'Back Door Unprotected'
A lot can go wrong when you leave your "back door unprotected." Something could sneak in, like unwelcome burglars, or thieves, or an orgy of men bearing pineapples and devil hor...
August 06, 2015
   #GayBears
   #GayHealth

Business Social Network Connects LGBT Community with LGBT & Ally Personal Trainers

What’s your New Year’s resolution? With the new year only six weeks away, healthy living will be on many of our minds again soon. Now there is a powerful new resource in the world of physi...
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November 25, 2014

   #GayHealth
Diane Anderson-Minshall’s remarkable year
By any number of measures, Diane Anderson-Minshall has had a remarkable year. An award-winning journalist, author and public speaker, she serves as editor-at-large of The Advocate magazine and editor in chief of HIV Plus magazine. At HIV Plus, Anderson-Minshall oversees all of the brand’s print, digital and mobile platforms. At The Advocate, she h...
October 21, 2014
  
   #GayHealth
Former TBWA Creative Exec O'Neill Named Chief Creative Officer at Startup Theranos
Mr. O'Neill has pioneered LGBT-themed creative and launched the first TV commercial for Ikea to feature a gay couple, as well as Absolut's National Coming Out Day campaign, "Absolut Out."
July 18, 2014
  
  
   #GayHealth
LGBTBE in the Spotlight - Successful Navigation as a Diverse Supplier
NGLCC LGBTBE Specialized Pharma Analytics (SPA) provides qualitative primary market research, new product forecasting and marketing strategy services to the pharmaceutical and biotech industries.
June 13, 2014
   NGLCC
   #GayNJ
   #GayHealth

Fitness Guru and Entrepreneur Shaun T to Keynote NGLCC Conference Opening Session

With less than twelve weeks to go until the NGLCC National Business & Leadership Conference in Las Vegas, NV, we’re excited to announce an opening session like never before!
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May 20, 2014

   THRIVE LGBT - NGLCC 2017 International Business & Leadership Conference
   #GayLasVegas
   #GayHealth
LGBT And Multicultural Diversity in the Healthcare / Pharmaceutical Industry
Thomas Roth, President of Community Marketing & Insights, speaking about the LGBT segment at the Multi Cultural Health Conference. Orientation about the LGBT market and research, best practices, case study about ...
February 14, 2014
   #GayHealth
OraQuick In-Home HIV Test Launches New Targeted Campaign Strategy
OraQuick In-Home HIV Test Launches New Targeted Campaign Strategy -- "Life. As we know it." Encourages HIV Testing Among High Risk Groups... The campaign will also have a very active and visible presence on the ground at Gay Pride events being held in eight major U.S.
September 30, 2013
   #GayFashion
   #GayHealth

Gay men recall seeing mass media campaign, but impact on behaviour remains unclear

A media campaign promoting condom use and sexual health check-ups to gay and other men who have sex with men in Scotland was recalled by 60% of the target group, but there is no evidence that it had a...
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September 18, 2013

   #GayScotland
   #GayHealth
Marketing Aging Care Services to LGBT Community
Last week on the blog, we discussed how home care agencies and other aging care businesses can better market to a “new age” of client. In addition to living more active lives, today's seniors also have different personal relationships and family dynamics than in the past. More and more older couples are “out” in the LGBT community, and they face some unique challenges as th...
August 27, 2013
   #GayLA
   #LGBTSeniors
   #GayHealth
HIV researchers turn to social media for recruits
Men who have sex with men account for 63 percent of new HIV infections and are the focus of a new techie approach to HIV prevention. It has researchers and outreach groups riding the social-media wave. And up against e-mail, Craigslist, and Facebook, Grindr was not just the gnarliest (aka most awesome) but the most successful of all.
August 25, 2013
   #GaySF
  
   #GayHealth
Health records should include sexual orientation, study says
Health records should include sexual orientation, study says Puget Sound Business Journal (Seattle) (blog) Louise Chernin, president and CEO of the Greater Seattle Business Association, says including information on sexual identity in medical...
August 15, 2013
   GSBA
   #GaySeattle
  
   #GayHealth
Pam Spaulding Announces Closure of LGBT Blog Pam's House Blend
Citing personal health concerns, the prolific LGBT blogger will stop reporting for Pam's House Blend July 1.
June 18, 2013
   #GayLA
   #GayHealth



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